Tracy Greenan is a serial fashion-tech venture builder renowned for her progressive approach to transforming the fashion industry.

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Her knowledge and experience have made her a recognized pioneer at the intersection of fashion, gaming, and television.

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In the 1990s, Tracy built a clothing brand, distributing the label across eight countries within two years. This accomplishment was achieved by establishing four factories and two showrooms, all before the widespread adoption of e-commerce and social media.

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Her prior venture, AURELIA + ICARUS®, gained acclaim as one of the world's first phygital (digital and physical) jewelry brands.